Trilogy is a certified woman-owned, professional services firm concentrating in Mortgage Banking and IT Consulting. With over 25 years of management experience in the Mortgage Banking and IT project support business, Trilogy excels in the professional services it delivers. We offer a full suite of benefits including PTO, 401K, Flexible Spending, supplemental insurance, health insurance and dental insurance.
To learn more about Trilogy and for a complete list of our openings, please visit our Website.
We are seeking a Selections Manager for a 3-4 month contract in Washington, DC.
Responsibilities:
- Perform business analysis to understand and translate contact strategy into campaign segmentation criteria
- Develop and test campaigns in Unica's Affinium Campaign tool
- Establish and execute quality assurance programs to ensure accuracy of campaign setup
- Utilize predictive models and market segmentation tools to produce targeted lists and conduct customer profiling analyses.
- Assist decision-making through meaningful reports, analyses, and insightful recommendations.
- Track and report on campaign performance and tests; leverage database to analyze results and make recommendations to improve response.
- Partner with internal constituents to design strategies around analyses.
- The Selections Manager will work with the Database Marketing Services team to develop campaign selections using Unica Affinium Campaign.
- This individual will interpret selections created in the current campaign management system, Epiphany 6.0, and recreate them in the Unica environment.
- He/she will interact with other team members, technology groups, vendors, and internal clients to determine the best implementation of campaign targeting strategies in support of the goals for the communication, across multiple channels.
- Additionally, the Selections Manager for the Unica transition will identify opportunities for efficiencies and overall process improvements as the new tool is integrated into daily operations.
Requirements:
- 3-5 years Campaign Management experience (direct experience and strong proficiency using Unica Affinium Campaign tool necessary, Epiphany experience preferred)
- 3-5 business analysis skills
- 3-5 years database query experience
- 1-3 years quality assurance experience
- PC Proficiency including mastery of MS Office and Outlook
To apply for this position, please apply directly through this posting or email a MS Word copy of your Resume to (see below) with the subject line "2787: Selections Manager."
Overtime: straight time
Washington DC, United States
Trilogy Technical Services LLC
Please send Resumes (CV's) as WORD (any version) attachments.
Applicants must be eligible to work in the specified location
JS2787.000/1068648- (PLEASE quote this reference number.)